Jackwood
Jackwood is a manufacturer of modern and unique customized furniture. The company found a way to display mood and character with wood and stone. No matter what it is—a chair, wardrobe, or table—Jackwood creates real masterpieces.
400%
higher engagement rate
215%
greater average check
34%
increase in organic traffic from Social Media
The Ask
The main request was to create a community of people who truly love the Jackwood style and appreciate its quality. Our client also needed help creating a visual strategy; there was a lot of concept art and photos but no straight, clear, and attractive packaging and structure.
Challenges
Create a visual concept and templates for the profiles
Raise activity levels and engage new users
Set up targeted advertising on Instagram
Explain the value of the product with informative and educational content
Establish community support
Manage the company's reputation and increase customer loyalty
Our Approach
With started with a team brainstorm and worked in two areas: visual content and text content. Our designers deeply researched the company's aesthetic and brand book, our copywriters researched the theme, and our analysts researched the TA and competitors. Next, we matched all the knowledge and created the strategy.

After creating various pieces of content that satisfied the TA's needs, we had to attract people and get the content noticed. We set up a few advertising campaigns, used crowd-marketing methods, and reached Instagram trends.
Results
400%

higher engagement rate
215%

more average checks
34%

increase in organic traffic from social media
Have a project in mind?
Book a call with our team
Request A Marketing Proposal
We'll get back to you within a day to schedule a quick strategy call. We can also communicate over email if that's easier for you.
How much did you spend on digital marketing in the past 30 days?
Knowing your approximate current ad spend will help us prepare for our audit and consultation phone call.
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